Consider which flowers are in season: Choosing flowers which are in season will mean flowers with more and better bloom and generally of better quality and lower price.

Offer variety: Women like both variety in colour and variety in flower. Look at the Love and Romance category for arrangements of fresh flowers.

Flowers have meaning: Flowers express both your appreciation and your sentiments. See our section on flower meanings to help you choose the arrangement to match your thoughts and feelings.

Be generous: Flowers reflect your thoughtfulness and show that you care. Try to remember important dates for your wife, your husband, your girlfriend, your parents and your relatives. Remember that everyone remembers the last time they got flowers.

Consider using mass flowers: Roses, gerbera, lilies, tulips and add weight to your arrangement and are the focal point of interest in a bouquet.